Consumer Lessons From a Pandemic

Authors

Nicole J. Olynk Widmar, Purdue University
Michael L. Smith, Purdue University
Erin Robinson, Purdue University

Files

Page Count

96

Language

English

Description

What did we learn about consumer behavior when the world was turned upside down due to COVID-19? Consumer Lessons From a Pandemic examines how a global crisis exposed and reshaped the values, priorities, and decision-making patterns of everyday people. From disrupted routines to supply-chain shocks, this volume explores the consumer behaviors that emerged in response to extreme uncertainty and how those behaviors continue to evolve. Topics include pandemic-induced grocery spending shifts, the importance of consumer trust, lessons from the infant-formula shortage, and the rise of remote work both as a preference and a negotiation point.

ISBN

9781626712768

Publication Date

Winter 12-15-2025

Publisher

Purdue University

City

West Lafayette

Keywords

consumer demand, production, agribusiness, farm management, beef, meat, consumer preferences, fashion, attire, supply chains, vaccines, supply and demand, public health, face masks, demographic analysis, household income, gender, education level, socioeconomic status, travel, social distancing, Zoom, Purdue University Center for Food and Agricultural Business, hydroxychloroquine, alcohol consumption, toilet paper, online shopping, altruism, office work, hybrid work

Disciplines

Business

Comments

Open access publication of this title is supported by Purdue University Libraries and School of Information Studies.

Recommended Citation

Olynk Widmar, Nicole J.; Smith, Michael L.; and Robinson, Erin, "Consumer Lessons From a Pandemic" (2025). Purdue University Press Books. 93.
https://docs.lib.purdue.edu/purduepress_ebooks/93