Buying intention of True Price labelled food products for different motive-based consumer segments

Author

• Machiel J. Reinders, Wageningen University & ResearchFollow
• Houkje Adema, Wageningen University & Research
• Liam Dwyer, Wageningen University & Research
• Ellen J. Van Loo, Purdue UniversityFollow

Comments

This is the publisher PDF of Reinders, MJ; Adema, H; Dwyer, L; Van Loo, EJ. (2026) "Buying intention of True Price labelled food products for different motive-based consumer segments." Cleaner and Responsible Consumption, 22. Published CC-BY by Elsevier, the version of record and ADA Title II compliant version is available in HTML at DOI: 10.1016/j.clrc.2026.100437.

Date of this Version

5-10-2026

Recommended Citation

Reinders, Machiel J.; Adema, Houkje; Dwyer, Liam; and Van Loo, Ellen J., "Buying intention of True Price labelled food products for different motive-based consumer segments" (2026). Department of Agricultural Economics Faculty Publications. Paper 13.
https://docs.lib.purdue.edu/agedocs/13