Location

Gran Canaria

Participation

Attend the conference at Gran Canaria in person.

Type of Submission

Paper Presentation

Short Abstract

The technological evolution in economic activities determines rapid changes and the need for permanent adaptation. In tourism and, especially in the field of hospitality, these transformations have essential influences on the organizational aspects, managerial decisions and, finally, on the companies' competitiveness. The study aims to assess the current state of use of technological applications in the small accommodation businesses, as well as the perceived advantages and barriers in managers’ views. This study presents the results of a qualitative research conducted on a sample of 20 managers of small hospitality businesses in Brasov County, Romania. The findings point out that the limited financial possibilities confine the access of small units to the implementation of new technological solutions, and the lack of specialized training and support from authorised institutions postpones the decision to use these applications.

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TECHNOLOGICAL APPLICATIONS IN SMALL ACCOMMODATION BUSINESSES

Gran Canaria

The technological evolution in economic activities determines rapid changes and the need for permanent adaptation. In tourism and, especially in the field of hospitality, these transformations have essential influences on the organizational aspects, managerial decisions and, finally, on the companies' competitiveness. The study aims to assess the current state of use of technological applications in the small accommodation businesses, as well as the perceived advantages and barriers in managers’ views. This study presents the results of a qualitative research conducted on a sample of 20 managers of small hospitality businesses in Brasov County, Romania. The findings point out that the limited financial possibilities confine the access of small units to the implementation of new technological solutions, and the lack of specialized training and support from authorised institutions postpones the decision to use these applications.

https://docs.lib.purdue.edu/itsa/ITSA2022/ITSA2022/34