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L2 writing, ESL, EFL, writing center, online writing lab


The study reported on in this presentation at the 2013 Symposium on Second Language Writing (SSLW) examined the content creation best practices of four content development teams working on the Purdue OWL. Utilizing focus group methods the study sought to examine what strategies developers utilized to overcome the challenges faced while developing L2 instructional content for a global audience. By examining the various drafts of resources before they finally went live on the Purdue OWL, this study investigated the linguistic and rhetorical choices that developers made in an attempt to create content that would be of maximal user to L2 writers from a variety of national and linguistic backgrounds. From these data sources, possible best practices for OWL content development have been extracted.