Global Business Languages

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General and Directed Assessment in Modern Languages
Heidi Rockwood

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Classroom Assessment Techniques in the German-for-Business Course
Erika Daines

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Global Managers' Perceptions of Cultural Competence
Christine Uber Grosse

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Intercultural Competence and German Business Culture
Michael Hager

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How Open is Japan Linguistically? Natives' Attitudes Toward Non-Natives' Use of Honorifics in Business Settings
Shoji Azuma

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Job Search, Japan: Strategies for Gaining Employment in a Japanese Firm/Subsidiary or Multinational Subsidiary in Japan
Akihisa Kumayama

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Culture Shock in a Japanese Firm: Amélie Nothomb's Stupeur et Tremblements
Christine Vance

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The Language of Advertising: A Barometer of Linguistic Change
Maureen S. Wesolowski and Eileen M. Angelini

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The Business Letter in Spanish: A Cultural Perspective
Rubén Candia

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Teaching Sales Invitations: A New Professional Genre in Business Chinese
Zhu Yunxia

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"Bullman Forever": Teaching Students How to Become Wall Street Watchdogs
Albert Wimmer