Our New Realities: Omnichannel Shopping and the Concierge Model

Description

Technological advances, e.g., smartphones, facial recognition, clickstream analyses, etc. are delivering unprecedented conveniences and revolutionizing the way we shop. What does it entail to deliver these technology-driven shopping wonders? Should we be worried about retailers probably knowing more about us than we know about ourselves?

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Location

STEW214AB

Start Date

9-25-2015 9:00 AM

DOI

10.5703/1288284315990

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Sep 25th, 9:00 AM

Our New Realities: Omnichannel Shopping and the Concierge Model

STEW214AB

Technological advances, e.g., smartphones, facial recognition, clickstream analyses, etc. are delivering unprecedented conveniences and revolutionizing the way we shop. What does it entail to deliver these technology-driven shopping wonders? Should we be worried about retailers probably knowing more about us than we know about ourselves?