Our New Realities: Omnichannel Shopping and the Concierge Model
Description
Technological advances, e.g., smartphones, facial recognition, clickstream analyses, etc. are delivering unprecedented conveniences and revolutionizing the way we shop. What does it entail to deliver these technology-driven shopping wonders? Should we be worried about retailers probably knowing more about us than we know about ourselves?
Location
STEW214AB
Start Date
9-25-2015 9:00 AM
DOI
10.5703/1288284315990
Our New Realities: Omnichannel Shopping and the Concierge Model
STEW214AB
Technological advances, e.g., smartphones, facial recognition, clickstream analyses, etc. are delivering unprecedented conveniences and revolutionizing the way we shop. What does it entail to deliver these technology-driven shopping wonders? Should we be worried about retailers probably knowing more about us than we know about ourselves?
Infographic