Midwest Entrepreneurship Case Competition (MECC) Case Prompt - Anonymized

Authors

Zoeanna A. Mayhook, Purdue UniversityFollow
Liz Grauel, University of DaytonFollow
Annette H. Bochenek, Purdue UniversityFollow
Ilana Stonebraker, Indiana University - BloomingtonFollow
Terence O'Neill, Michigan State UniversityFollow

Abstract

This case is an anonymized version of a prompt used in the 2024 Midwest Entrepreneurship Case Competition (MECC), a undergraduate regional event organized in collaboration with multiple Midwest libraries. The prompt challenges students to conduct market validation research using SimplyAnalytics and perform keyword research and analysis.

Date of this Version

11-11-2024

Keywords

case prompt, case competition, information literacy

Recommended Citation

Mayhook, Zoeanna A.; Grauel, Liz; Bochenek, Annette H.; Stonebraker, Ilana; and O'Neill, Terence, "Midwest Entrepreneurship Case Competition (MECC) Case Prompt - Anonymized" (2024). Libraries Faculty and Staff Supplemental Materials. Paper 18.
https://docs.lib.purdue.edu/lib_fssup/18