Abstract
It is essential for students, both inside and outside the business school, to learn business information literacy skills to make evidence-based decisions. To address this need, faculty from a large public university developed a competitive intelligence digital module using micro-learning and micro-credentialing concepts designed to be scalable for use in many disciplinary areas. During the pilot, students in a first-year Management course and a senior capstone Engineering Technology course were surveyed to determine their perceptions of the content’s utility and usability. This paper presents the results of this survey to determine student perceptions and if there are any disciplinary differences.
Keywords
librarians, business information literacy, micro-credentials, micro-learning, digital badges
Date of this Version
4-3-2024
Recommended Citation
Howard, Heather A.; Phillips, Margaret; Zwicky, Dave; and Berry, Frederick, "Scalable Competitive Intelligence Education through Micro-Learning and Micro-Credentials" (2024). Libraries Faculty and Staff Scholarship and Research. Paper 304.
https://docs.lib.purdue.edu/lib_fsdocs/304
Comments
This is the author-accepted manuscript of Howard, H., Phillips, M., Zwicky, D., & Berry, F. (2024). Scalable Competitive Intelligence Education through Micro-Learning and Micro-Credentials. Journal of Business & Finance Librarianship, 291-308. Copyright Taylor & Francis. DOI: https://doi.org/10.1080/08963568.2024.2379553