In his article “Innovation, Entrepreneurship, and the Spirit of Digital Capitalism,”Collin Chua analyzes the myth of innovation and the fantasy of entrepreneurship. The article draws on foundational perspectives regarding the spirit of capitalism established by Max Weber, later extended by Luc Boltanski and Eve Chiapello. The myth of innovation is interrogated, as innovation now operates as a rhetorical and managerial strategy that must be pursued in order to be competitive in today’s capitalist system. The fantasy of entrepreneurship is explored, as it serves as a coping mechanism for the fragmentation and erosion of traditional work arrangements and structures. The article examines the anxieties evoked by disruption, in explaining the utility of the fantasy of entrepreneurship and the myth of innovation as significant drivers in our era of digital capitalism. A materialist approach to ideas is therefore taken up, in tracing social, political, economic, cultural realities shaped by powerful ideas.
"Innovation, Entrepreneurship, and the Spirit of Digital Capitalism."
CLCWeb: Comparative Literature and Culture
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