Policies for Progress Featured Speaker Lecture
Start Date
29-10-2015 12:00 AM
Description
Barbara Kline Pope is the Executive Director of the Office of Communication for the National Academies and the Executive Director of the National Academies Press. She has served as NAP's Marketing Director for 12 years, and has been using the Web as a dissemination, outreach, and marketing tool since its inception. Barbara is a key proponent of targeted open access to increase dissemination, and she has helped shape online publishing for more than a decade. Barbara spoke about the science of science communication and how communication-oriented research from the social and behavioral sciences informs her communication efforts at the National Academies of Sciences, Engineering, and Medicine. The policy work at the Academies was front and center as she provided examples of communication products and dissemination campaigns designed with audience relevance and impact in mind.
Policies for Progress Featured Speaker Lecture
Barbara Kline Pope is the Executive Director of the Office of Communication for the National Academies and the Executive Director of the National Academies Press. She has served as NAP's Marketing Director for 12 years, and has been using the Web as a dissemination, outreach, and marketing tool since its inception. Barbara is a key proponent of targeted open access to increase dissemination, and she has helped shape online publishing for more than a decade. Barbara spoke about the science of science communication and how communication-oriented research from the social and behavioral sciences informs her communication efforts at the National Academies of Sciences, Engineering, and Medicine. The policy work at the Academies was front and center as she provided examples of communication products and dissemination campaigns designed with audience relevance and impact in mind.