Date of Award

Spring 2015

Degree Type

Thesis

Degree Name

Master of Science (MS)

Department

Communication

First Advisor

Marifran Mattson

Committee Chair

Marifran Mattson

Committee Member 1

Torsten Reimer

Committee Member 2

Teasa Thompson

Abstract

A cancer coalition is a communication hub for cancer patients that may help address cancer by promoting health and mitigating health issues. Attitudes toward a cancer coalition may be important in determining whether or not patients participate or utilize a coalition. However, little is known about the attitudes of cancer patients toward a cancer coalition, its services, and toward participation. This study addresses this gap by investigating these attitudes. The results encourage the development of a cancer coalition in states that do not yet have a coalition. Effective coalition health communication was found to be a pivotal service that cancer patients wanted and that could circumvent potential unfavorable attitudes.

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