In his article "Literary Studies from Hermeneutics to Media Culture Studies" Siegfried J. Schmidt discusses aspects of hermeneutics, the systemic and empirical (contextual) approach to literature and culture, radical constructivism, and his postulates for the field of media culture studies. Schmidt describes his understanding of the transformation of literary studies towards media culture studies in the context of overall developments of society. His argumentation with regard to move from hermeneutics to media culture studies offers the postulate that research ought to be empirical and contextual in order to foster intuition, invention, innovation, and socially relevant scholarship. He concludes that the study of culture, literature, and media would further scholarship open to intuition, invention, innovation as input of and inspiration for creativity.

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